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Wednesday, September 8, 2010

USL Prez Holt: “We’ll have strongest league below MLS”

Posted by Neil Morris on Wed, Sep 8, 2010 at 9:52 PM

usl_pro_1.jpg
Today, the United Soccer Leagues announced the merger of its two professional divisions (USL-1 and USL-2) into a single entity titled USL PRO, which will begin play for the 2011 season. This is only the latest in a series of news items revolving around the ongoing schism in second division American soccer between the now-former USL-1 and the upstart NASL — and the jury-rigged USSF D2 league formed as a temporary compromise between the factions.

Last month, USSF instituted a series of stringent financial and facility requirements for Division 2 clubs, ostensibly to cultivate a long-missing stability in the lower tiers of American soccer. With a Sept. 15 deadline looming for applications to USSF for D2 sanctioning, Carolina RailHawks’ owner Selby Wellman recently told the Cary News that the NASL will submit their bid for the 2011 season, with Carolina, Tampa Bay, Miami, Rochester, Minnesota, Baltimore, St. Louis, Montreal, Puerto Rico, and a new franchise in Edmonton as prospective member clubs.

There is a temptation to view today’s announcement by USL as further window-dressing and posturing between the warring leagues. Indeed, other recent pronouncements from USL regarding the formation of an indoor soccer league — I-League — and a new franchise based in Orlando headed by controversial ex-Rochester Rhinos owner Steve Donner raised unintended eyebrows.

In conjunction with today’s announcement, Triangle Offense spoke by telephone with USL President Tim Holt. Holt had just left a meeting with representatives of clubs that will predominantly comprise USL PRO next year. Holt declined to list the clubs that will make-up USL PRO, saying further details about teams and divisions will be forthcoming over the next 30-45 days.

Nevertheless, a merger of USL-2 and the remnants of USL-1 would include current USSF D2 club Austin Aztex and this year’s six USL-2 clubs: Charleston, Charlotte, Harrisburg, Pittsburgh, Maryland, and Richmond. The Dutch Lions of Dayton, OH announced in July their intent to jump to USL’s pro division. Further, there remains the possibility of teams in New York City and Orlando, along with a division located in the Western U.S. made up of new franchises or current USL PDL clubs.

According to day’s press release, USL PRO will consist of “as many as four geographic regions in 2011.” Holt reiterated this point to us, stating that while four divisions are possible next season, the league might launch with just two or three divisions. These divisions will be formed around and feature regional competition designed to exploit natural rivalries and reduce travel costs.

Travel costs are just one of many concerns that led dissident owners to migrate to NASL or, like the Charleston Battery, abandon D2 soccer altogether and self-relegate to USL-2. The most persistent complaint about USL, however, is the lack of individual team ownership or control. USL PRO seeks to address this concern with the formation of a Board of Governors that will be tapped with major decision-making responsibility for the league, including competition format, expansion, and marketing.

Holt said that the Board of Governors will include one representative from each of the member USL PRO clubs plus two officials from USL corporate. The BOG will also form various subcommittees geared towards specific league issues. When pressed on whether the BOG would have binding authority over league decisions or merely serve an advisory capacity, Holt responded, “USL PRO will be team-controlled; I don’t know how else to say it.”

“Our feeling is, based on where the marketplace, is that the merger of the USL First Division with the USL Second Division into a single pro league, USL PRO, that sits on top of our system of leagues — our soccer pyramid, if you will — is the appropriate model for professional soccer in this country beneath MLS,” said Holt. “We think we’ll have the strongest and most visible league in the United States, Canada, and the Caribbean below MLS with the changes we’re making today and changes we’ll be making in the ensuing months.”

This statement is revealing for several reasons. While USL PRO will obviously seek USSF sanctioning, Holt would not say at this time whether the league will apply under the auspices of D2 or D3, nor would he reveal whether member clubs would attempt to abide by the new D2 guidelines. However, USL PRO will likely organize under the D3 umbrella to avoid those guidelines and the distraction of last year’s sanctioning squabble with NASL.

Moreover, Holt’s statement flies in the face of those who believe USL is merely ceding second division supremacy to NASL. Should NASL fail to obtain D2 sanctioning — like last year — USL PRO could position itself to serve as the de facto U.S. second division soccer league. Further, these attempts to address longstanding complaints — whether sincere or lip-service — could assuage otherwise uneasy clubs to align themselves with the more venerable and deeper staffed USL.

Reached for reaction on USL PRO, NASL representatives declined to comment at this time.

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I suppose relations between the two warring leagues has not reached the outcome USSF was perhaps hoping for when they refused to sanction either league outright. With these two recent announcements, it seems like business as usual between USL & NASL. Bummer.

I too am disappointed with the NASL PR. I know much less about the administrative dealings. But I'm trying to think positively about NASL. Perhaps I'm delusional. I just know what USL is capable of and I'm not sold on them.

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Posted by MH on September 9, 2010 at 8:57 PM

MH—I tried to write that as carefully as I could, stressing that we haven't seen any "outward sign" that NASL operations are underway. It's entirely possible that the NASL is carefully laying the groundwork for a solid D2 league to begin operations next year and are just keeping a low profile until the sanctioning issue is resolved. This could be the case.

However, as the author of this post noted, NASL representatives were given the opportunity to comment on the USL's announcement and declined. It doesn't mean they have nothing to say, but it does suggest, at a minimum, that public relations is not a priority for NASL right now.

For what it's worth, there is still no presiding officer or commissioner listed on the NASL website. Three of the four listed positions are held by people who are executives of member teams. The name of one committee member, a representative of the moribund Atlanta Silverbacks, is badly misspelled ("Jerulka," rather than "Jerkunica"). The news feed on the NASL site consists almost entirely of team-generated releases about match results and player honors. It's true that the NASL Twitter account is used frequently, but otherwise, it's a very quiet operation.

All of that said, I agree with you that USL has significant credibility issues, too.

UPDATE: 4:05 p.m. I feel obliged to note that less than five minutes after I posted the response above, NASL announced Puerto Rico's commitment to NASL's bid for D2 sanctioning. We knew that already, but it does tell us that we've got a long way to go before we know what lower-division American soccer will look like next year.

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Posted by David Fellerath, Indy Culture & Sports Editor on September 9, 2010 at 3:55 PM

"However, more important than whether USL Pro is D2 or D3 is the fact that they are positioning themselves as a mature, stable home for lower division professional soccer and seem to be working to address the structural problems that have been identified over the last year. Yes, a substantial amount of it is public relations, but it must be said that there have been no outward signs of similar (re)organization coming from the NASL. "

Um... How long has USL (in it's various guises) been around? How many chances have they had to fix "structural problems?" TOO DAMN LONG!

How long has NASL been around? Not even one full season. You make no mention of why NASL needs to make "outward signs of similar reorganization." Please clarify.

I'm calling BS on all that is USL, USL Indoor, USL Pro, or whoever the hell they think they are this week. They are like the GOP, re-branding themselves as the Tea Party. This is the same bunch of feck-ups (with a sprinkling of a few new feck-ups) who chew up and spit out teams like they were bubble gum. They have lost their chance to change, IMO. They've proven their ineptitude and shouldn't get any more chances to continue.

Sure, the NASL may not be perfect, but they seem to heading in the right direction. If you know otherwise, then you owe it to your readers to tell us.

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Posted by MH on September 9, 2010 at 2:44 PM

No, I don't think there's a possibility, which is why I followed the quote you cited with my own editorial comment: "However, USL PRO will likely organize under the D3 umbrella to avoid those guidelines and the distraction of last year’s sanctioning squabble with NASL."

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Posted by Neil Morris on September 9, 2010 at 11:32 AM

Brian:

We report, you decide! Seriously, your observations are well-taken. However, more important than whether USL Pro is D2 or D3 is the fact that they are positioning themselves as a mature, stable home for lower division professional soccer and seem to be working to address the structural problems that have been identified over the last year. Yes, a substantial amount of it is public relations, but it must be said that there have been no outward signs of similar (re)organization coming from the NASL.

By the way, your statistic about 4,600 fans per game at the D2 level is misleading. If you remove the three MLS-bound teams (Portland, Vancouver, Montreal), you're left with only one club that routinely draws more than 4,600 a game (Rochester). The rest of the D2 clubs are in the neighborhood of 1000-3,500 per game. At least two of the six D3/USL-2 clubs--Richmond and Charleston--draw comparable numbers, while D2 Miami is in D3/USL-2 territory, often drawing below 1,000.

Thanks for stopping by. It'll be very interesting to watch the maneuvering of the next couple of months.

David

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Posted by David Fellerath, Indy Culture & Sports Editor on September 9, 2010 at 10:04 AM

"Holt would not say at this time whether the league will apply under the auspices of D2 or D3, nor would he reveal whether member clubs would attempt to abide by the new D2 guidelines."

Seriously, do you think there's even a remote possibility that a league that had only 6-teams in the last season with some of them like Maryland who average 600 fans per game or Charlotte who average 900 will apply for D2? A league where US Soccer's new standards require each team need to place a $750 K bond 90 days in advance of the season and have a 35% majority owner has to have a net worth of over 20 mil?

The D2 sanction question for USL is a non-starter. They may not be saying so and there press release was created to be deceptively vague, but this is D3 soccer. The same league that has averaged 1,700 fans per game this season and only play a 24 game schedule.

While the concept is fantastic and I think they are moving in the right direction there's a big difference between D3 and D2 which has a 32 game scheduled league that averages 4,600 fans per game, the same league the Railhawks are in. I don't have an issue with USL's newly shaped league, I have an issue with the way they are presenting this. Why all the smoke and mirrors?

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Posted by Brian Quarstad on September 9, 2010 at 8:06 AM
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