Franklin Moore, 23, of Stanfield, has his shoulder taped by his wife before the 33rd annual Southern Finals Rodeo at the N.C. State Fairgrounds in Raleigh on March 9. Moore shattered his rotator cuff when he was thrown from a bull last year; he also has a metal plate in his face, after breaking his cheekbone and eye socket. Why does he keep coming back? "It's the adrenaline rush. When you have a good ride, you feel like you just conquered the world."