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L.E.G.A.C.Y. is a rapper who likes Jim Morrison. He wears studded leather belts in front of sold-out hip-hop crowds. He calls himself a rock star.

S.I.N. Music Group 

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click to enlarge Brian Waggy (left) and L.E.G.A.C.Y.
  • Brian Waggy (left) and L.E.G.A.C.Y.

L.E.G.A.C.Y. is a rapper who likes Jim Morrison. He wears studded leather belts in front of sold-out hip-hop crowds. He calls himself a rock star. L.E.G.A.C.Y. (or Life Ends Gradually and Changes You) isn't your customary anything, and neither is his S.I.N. Music Group, the Raleigh-based record label and music promotion company he co-founded with fellow emcee Brian Waggy of Odd Numbers (aka Bwise).

With his customary swagger in full effect, L.E.G.A.C.Y. says the group is ready to make things happen in Raleigh. "We're in the front running for something new right now. We're in the experimental, developmental stage for Raleigh, and we're not afraid to experiment when we put these bills together."

Indeed, S.I.N., which stands for Strength in Numbers, functions like an umbrella, welcoming a range of genres and sounds beneath one canopy. Their upcoming "The Other Side" concert, the seventh show the coalition has staged this year, is a perfect example: Florida's Stumpp blends 311 funk with Rage Against the Machine edge, while Durham's Menes claims to have invented its new subgenre, "Ghetto Metal/ Hip Hop." And Chapel Hill's Pink Motor Monsters bend hip-hop rules with outsider electronic influence.

"I don't think either of us would call ourselves hip hop," says Shane Hartman, the half of Pink Motor Monsters known as Uno Dose and a Dynamite Brother. His partner, Juan Huevos, agrees, listing influences from hard rock to those "sexy Prince vibes" that he digs: "We do anything and everything," the good-natured Huevos says. "We're both kinda nerdy studio guys.... We just roll with it."

S.I.N. plans to do the same, with shows stacked between Raleigh's Berkeley Café and Brewery through the end of the summer. L.E.G.A.C.Y. seems most excited about the July 7 "Press Your Luck" show at The Brewery, where rappers Freebase 808 will join forces with Odd Numbers and the Sublime-influenced Kepteclectic, a band whose name is meant for S.I.N.

"We've got the whole snowball effect going," L.E.G.A.C.Y. says. "And when we get to the bottom of the hill it's gonna be a nice-sized snowball."

S.I.N.'s "The Other Side" happens at The Berkeley Café Sunday, July 1, at 10:30 p.m. Brood Hens and Sun Up, Son Down join the bill, with DJ Sami Automatic spinning and L.E.G.A.C.Y. hosting. For more on S.I.N., see www.myspace.com/sinmusicgroup.

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