Pin It
From songwriting to street-marketing, our premier issue explores what it means to succeed in the music industry.


In Webster's dictionary, the noun "volume" has four distinct meanings: (1) a collection of writings; (2) the size or extent of an object; (3) a large quantity; and (4) the amplification of a sound. In choosing Volume as the moniker of The Independent's new quarterly, our mission is equally clear: to publish the biggest, best and loudest collection of writing about local music in the country.

Within this first issue of Volume, a series of articles, reviews and graphic illustrations explore the eternal struggle of musicians to "make it." In the era of, cheap digital recording equipment and sophisticated marketing tactics, what does it mean to succeed? From local singer Dana Kletter's flirtations with fame in Los Angeles to Angie Carlson's investigations of street-marketing and the concept of selling "hip" to teens, our writers uncover the motivations and consequences of reaching for the stars.

As we launch Volume, we bid farewell to Rock 'n' Roll Quarterly, an eight-year success story in its own right that helped shape the Triangle's blossoming indie-rock scene. No less local in focus, Volume will bring the same critical perspective to music, only instead of looking at a few species of trees, we hope to cover the whole evolving forest. We've also added two new special sections with this issue. "Capsules" provides short-takes on strange and wonderful music scenes beyond our region, this time venturing into the latest in Brazilian bossa nova and Welsh rock. And "Picture This," a page dedicated to comics, photo essays and artwork, features a hilarious "Making It" game board by Chapel Hill rocker Kevin Dixon. Wanna play? Keep turning the pages.

  • From songwriting to street-marketing, our premier issue explores what it means to succeed in the music industry.


Subscribe to this thread:

Add a comment

INDY Week publishes all kinds of comments, but we don't publish everything.

  • Comments that are not contributing to the conversation will be removed.
  • Comments that include ad hominem attacks will also be removed.
  • Please do not copy and paste the full text of a press release.

Permitted HTML:
  • To create paragraphs in your comment, type <p> at the start of a paragraph and </p> at the end of each paragraph.
  • To create bold text, type <b>bolded text</b> (please note the closing tag, </b>).
  • To create italicized text, type <i>italicized text</i> (please note the closing tag, </i>).
  • Proper web addresses will automatically become links.

Latest in MUSIC: Rock & Roll Quarterly

  • The infinite shag

    Landlocked and in penny loafers, shag enthusiasts keep the beat moving
    • Jul 26, 2006
  • Local Reviews

    The Proclivities; The Yayhoos; Fashion Design; Lovehead and the Real; The Never
    • Jul 26, 2006
  • Downtown Durham club: SOS!

    Michael Penny put a sign up in the window of his club the other day. It says, “No streetlights, no sidewalks for over 20 weeks and no end in sight. FIX THIS!"
    • May 3, 2006
  • More »

Facebook Activity

Twitter Activity


Great article!

by Paul R. Tyler on Welcome to Comboland (MUSIC: Rock & Roll Quarterly)

90's raleigh-rocker, check out our February 2012 "Corrosion of Conformity: An oral history of 30 years":…

by Denise Prickett on Talking about our generation (MUSIC: Rock & Roll Quarterly)

Most Read

No recently-read stories.

Visit the archives…

© 2014 Indy Week • 201 W. Main St., Suite 101, Durham, NC 27701 • phone 919-286-1972 • fax 919-286-4274
RSS Feeds | Powered by Foundation