The late rapper Pimp C, one half of the Southern rap duo U.G.K., once declared that the music he and his partner, Bun B, were making was "country rap tunes," not "hip-hop records." A decade later, Def Jam-signed, Mississippi-bred emcee Big K.R.I.T. has salvaged U.G.K.'s pimped-out, 808-induced country aesthetic in virtuoso hip-hop form, resulting in a classy, cutthroat and conscious debut LP, Returnof4ever. The biggest rap story of 2011 may not be the one surrounding those crazy Odd Future kids, but rather how a self-produced rapper not from New York, California or Detroit released one of the most intelligent, thumping records of the year. —Eric Tullis