Just to add, singles will also be sold on PetTichEye.com starting on release day April 20 for $2. $1 goes directly to the community organization partnered with the group, the other goes towards recoup until the break even point, at which time the musicians receive the other dollar. The song I wrote and recorded with Matt McCaughan and Phil Moore will benefit Team Ostiguy at the Sarcoma Research Fund. This, to me, is one of the most important facts about how musicians can partner with community organizations in mutually beneficial ways through this project.
I think the song's backstory is completely relevant. My band used a song recorded over a year ago, during the same session as our latest full-length. We didn't feel it was of the same quality as the other 10 songs in terms of song writing (it was one of the first songs we wrote as a band), so it was just sitting on our computers for the past year. We still think it's a good song - we never would have recorded it in the first place if we didn't - so we thought this campaign was a good excuse to put it out there. It's an unprecedented experiment that I'll happily take part in, get $75, and hopefully be exposed to new people that have never heard of us. I think we reached our cap just a few days after the program started, but the possibility of being exposed to new people is the most valuable part of it to me. We have plenty of other material on itunes people can go buy if they become fans of our music.
Indy Week • 302 E. Pettigrew St., Suite 300, Durham, NC 27701 • phone 919-286-1972 • fax 919-286-4274
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